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In compliance with General Data Protection Regulation (EU) 2016/679 (hereinafter “Regulation” or “GDPR”), this privacy notice describes the means and purposes of the collection and processing of personal data of users who navigate this website (hereinafter the “Website”).

The information provided in this notice does not concern any other website, page or online service which could be accessed through a link on this Website.


AMM SAS (simplified joint stock company), with its registered offices located in 60, Rue François 1er, 75008 Paris - France, is a data controller (hereinafter referred to as the “Company” or “Data Controller”).

Please contact us if you have any questions about our privacy notice or information we hold about you:





“Personal data” or “Data” means any information relating to an identified or identifiable natural person; an “identifiable” natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person;

“Data controller” means the natural or legal person which, alone or jointly with others, determines the purposes and means of the processing of personal data.

The Data we collect about you

To best represent you, AMM collects and stores some of your personal Data, including:

  • Personally identifiable information such as surnames, forenames, email addresses, phone numbers and other contact details;

  • Physical data: weight, height, body measurements, tattoo(s), piercing(s), hairstyle (cut and colour), eye colour; photographs;

  • Social security number; date of birth;

  • Medical certificates (no medical information);

  • Birth certificate for obtaining social security numbers for non-French models;

AMM has taken the necessary technical and organizational measures to ensure that your Data is processed in complete confidentiality and security.

Recipients and purposes of data processing

Within AMM, the following may receive your Data:

  • The Booking Department: to represent and place you.

  • The Administrative Department: to complete the necessary formalities, meet our legal and regulatory obligations, and pay you.

We may also for the purposes of our legitimate interest:

  • post photographs featuring you online and on social media in the aim of promoting the agency,

  • use your image for non-commercial purposes (internal documentation, social media, agency website, etc.) or for archival or documentary purposes.

Finally, we may share your Data with:

  • Clients or potential clients in order to finalize labour supply contracts or contracts for the transfer of image rights concerning you;

  • The company AMM if it is also authorized to represent you;

  • Agencies outside France to find you contracts;

  • Photographers and printers to complete your portfolio or other photoshoots;

  • Organizations acting as subcontractors (e.g. visa service providers, travel agencies to book you flights and/or accommodation, debt recovery companies, etc.);

  • Certain government entities to meet our legal obligations;

  • Auditors, consultants or potential acquirers prior to an audit or restructuring;

  • IT companies such as software providers we use may also have access to your Data but only for the purposes of hosting and supporting our tools.

Agency clients working with our models may also process certain Data. They are data controllers as defined by the GDPR. AMM is not responsible for how they use your personal Data. For more information, you should contact them directly.

What are our policies regarding children?

Registrants must be eighteen (18) years of age or older in order to independently submit an Application to us. Registrants may be under eighteen (18) years of age if their parent/legal guardian registers on their behalf; however, Registrants may in no case be under thirteen (13) years of age. AMM does not knowingly collect Personal Information from anyone under thirteen (13) years of age and no part of our website is designed to attract anyone under age thirteen (13). Please do not communicate with or contact us if you are under age thirteen (13).

Data transfers outside the European Union

Depending on the circumstances, we may transfer personal information outside the European Economic Area to countries with less stringent Data protection laws. Appropriate preventive measures will be taken when that type of transfer is required.

When signing your contract with our agency, you can choose whether or not to allow your data to be transferred to clients or agencies located outside the European Union.

Data storage period

AMM stores your Data for five years from the end of the last client contract involving you. Certain Data or documents providing evidence of your pension entitlement or with tax ramifications may be stored for ten years. Your photographs will be stored for twenty years. AMM may store a small number of photographs for longer periods for its own archives in order to maintain a record of company models. To retrieve your portfolio, please contact us at the address below.

Your rights

You have the right to request access to and rectification of your personal data, the right to data portability and, where there are legitimate grounds, the right to object, to restrict processing and to erasure. You also have the right to determine what happens to your data after your death. You can exercise these rights by emailing

If you have any concerns over how your personal data is being used, you can contact us or lodge a complaint the French Data Protection Authority (CNIL).


What is a cookie?

A cookie is a small file consisting of letters and numbers that is downloaded to your computer when you access certain websites. In general, cookies allow a website to recognize the user's computer.​

The most important thing to know about the cookies we place is that they serve to improve the usability of our website, for example by remembering site preferences and language settings.

Why do we use cookies?

We may use cookies and other similar technologies for a number of reasons, for example: (i) for security or fraud protection purposes, and to identify and prevent cyber-attacks, (ii) to provide you with the service you have chosen to receive from us, iii) to monitor and analyze the performance, operation and effectiveness of our service and iv) to improve your user experience.

Your choices:
To find out more about cookies, including how to see what cookies have been set and to understand how to manage, delete or block them, visit or https://www.allaboutcookies. org/fr/.


It is also possible to prevent your browser from accepting cookies by changing the relevant settings in your browser. You can usually find these settings in your browser's "Options" or "Preferences" menu.


Please note that deleting our cookies or disabling future cookies or tracking technologies may prevent you from accessing certain areas or features of our services, or may otherwise negatively affect your user experience.


The following links may be helpful, or you can use your browser's "Help" option.


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We may change this cookie policy. We encourage you to check this page regularly for the latest information on cookies.



Publication Director : Thibault Courgeon
Published by AMM, SAS with a capital of 1 000 €
RCS Paris : 917 887 556

Address: 60 rue François 1er - 75008 Paris

Website host

Wix Online Platform Limited 

Address: 1 Grant’s Row, Dublin 2 D02HX96, Ireland.

Latest update: May, 2023

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