Agatha Maksimova
Founder · International Booking
agatha@awake-mgmt.comTibo Mattei
CEO · International Booking
tibo@awake-mgmt.comVarvara Blagonadezhdina
Scouting Eastern Europe · Booking
varya@awake-mgmt.comMatteo Aubert
Scouting Europe · Booking
matteo@awake-mgmt.comHanna Zeliankevich
Scouting Belarus
hanna.awakemgmt@gmail.comMother agency based in Paris
AWAKE develops models with a long-term international vision.
Founded in 2013 by former model Agatha Maksimova, AWAKE Model Management is a boutique mother agency based in Paris. Our role is not to operate as a generic local booking agency, but to discover potential, shape image, build strategy and guide models toward the right international opportunities.
Our approach
From scouting to international placement
Scout
We look for natural potential, personality and presence — not only experience or polished portfolios.
Develop
We help shape image, polaroids, first tests, portfolio direction and the professional habits needed to grow.
Place
We connect models with carefully selected agencies, clients and markets when the timing and strategy are right.
Protect
We guide models through contracts, travel, safety, expectations and the decisions that shape a sustainable career.
Principles
Our Core Values
Development
We focus on long-term growth, not short-term exposure. Every model needs the right timing, image and strategy.
Integrity
We believe in transparent guidance, clear communication and professional standards with both models and partners.
Protection
We help models avoid unsafe opportunities, unclear promises and pressure that does not serve their career.
